The campaign ran on a wide variety of JCDecaux formats including 48 Sheets, 96 Sheets, 240 Sheet, Bus Shelters, Digishelters, Digipanels and a Digi48.
Zurich wins October 2022 'Campaign of the Month'
The account management team at PML said ‘’to deliver this brand launch Zurich ran a National multiformat campaign that combined the attributes of Classic and Digital OOH to maximise coverage and deliver high impact.’’
To find out more about Zurich’s offering, click: here
The campaign was booked by media agency Mediabrands and outdoor specialist PML.
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