The campaign ran on multiple JCDecaux formats including Digipanels, Digishelters & iVisions
 
Coca-Cola have won our September 2020, ‘Campaign of the Month’, for their hugely impactful, multi-format, out of home campaign!
 
‘This Coke is on us’ campaign welcomed the general public to scan a QR code on any digital out of home advertisements, where they could register and download a coupon on their smartphone to be redeemed in local bars, restaurants and cafes. In accordance with current government guidelines you can grab your Coke to takeaway in participating premises. 

Consumers can redeem one coupon and it will be running until November 1st online. For further informationo to find out how to download your own coupon and discover more click here: https://www.coca-cola.ie/marketing/campaigns/thiscokeisonus

The campaign was booked with JCDecaux by media agency Mediacom and outdoor specialist Kinetic.  The creative is by Hogarth. The dynamic activation is by DOOH.com

For further information on JCDecaux’s outstanding outdoor campaigns, please contact: marketing@jcdecaux.ie