For Coca‑Cola’s FIFA campaign, Liffey Valley hosted a special build on our Tesco Digiscreen, bringing match‑day energy right to fans ahead of their pre‑match purchases. This was supported by a multi‑format OOH campaign, delivering widespread reach across the shopper journey.
The campaign ran on a variety of JCDecaux formats including 48 Sheets, 240 Sheet, Tesco Digiscreen, Digi48s, Digi96, Digipoles and MVision.
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The campaign was booked by media agency WPP Media and outdoor specialists Talon.
For further information on JCDecaux’s outstanding outdoor campaigns, please contact: marketing@jcdecaux.ie