Ireland Wins Global Creative Award
April 2009

OwensDDB Ireland has been awarded gold for the Polo “Dog” print campaign at the 2009 Volkswagen Global Adwards.
Selected from 350 entries from the worlds top agencies, the judges said Polo “Dog” stood out as “world class, timeless creative that was perfectly pitched for it’s audience, and was beautifully crafted without any hint of taking short-cuts in the production.”

According to a PML historical study of over 7000 billboards, the Polo “Dog” outdoor poster is in the top 5 of most liked posters of all time.