Large Format audience
As the Large Format market leader, JCDecaux delivers massive audience reach for clients who choose this format.
For example, JCDecaux leads the market with 50% of roadside 48 sheets so whether your campaign is national or localised, we have Ireland covered North and South. JNOR tells us that on average, a JCDecaux 48 sheet has over 70,000 audience contacts per week. And of course, this Visibility Adjusted Contact figure doesn’t take into account the sheer size and impact delivered by large format 48 sheet advertising.
Click here to see a full breakdown of the latest JNOR results, that show how much more audience JCDecaux panels deliver compared to market average.
Outdoor formats seen in the past week by Irish adults
59% of Irish adults have seen large format roadside poster advertising in the past week – that is 25% more people compared to the next best performing outdoor format.
