Fact Files
Type: Bluetooth
Product Description: Bluetooth is a new way of allowing audiences
to access information and content on their mobile phone directly
from large format posters and Luas columns. It works by allowing
Bluetooth mobile phones, PDAs (e.g. Palm Pilots or Pocket PCs) to
interact with a small electronic tag which is located behind the
poster display area. All Bluetooth enabled phones within a 30m radius
can pick up the signal. Content can vary from simple text to audio/movie
clips to barcodes for special offers. Please contact your JCDecaux
Innovate team for an exact rate.
COPYRIGHT: This material is protected by copyright.
Type: Column Wrap
Product Description: A full PVC wrap encapsulates the whole
column. Creates strong brand presence and drives brand recall. Please
contact your JCDecaux Innovate team for an exact rate.
COPYRIGHT: This material is protected by copyright.
Type: Elumin8
Product Description: Elumin8 is a special vinyl display that
has in-built electro-illuminescent technology. Using this technology,
different parts of the poster can light up and pulsate in sequence.
The eye-catching Elumin8 displays offer advertisers an extra opportunity
to catch consumer's attention and hold it for longer. Please contact
your JCDecaux Innovate team for an exact rate.
COPYRIGHT: This material is protected by copyright.
Type: Lenticular
Product Description: JCDecaux has developed a new generation
of lenticular display. Lenticular images are actually static, which
appear to move as you pass the display. It is possible to have numerous
separations on lenticular display; these provide depth of field
and incrementally develop the movement that you appear to see. Lenticular
is printed on the reverse of a specially ribbed plastic lens and
is suitable to use on large format or Luas columns. Please contact
your JCDecaux Innovate team for an exact rate.
COPYRIGHT: This material is protected by copyright.
Type: Shelter Wrap
Product Description: Contravision is a great way to wrap shelters.
Create impressive brand zones and full colour impact. Strong addition
to existing Luas formats. Please contact your Innovate team for
an exact rate and conditions.
COPYRIGHT: This material is protected by copyright.
Type: Spangleys
Product Description: Reflective foil discs that shimmer in the
breeze to create an eye-catching sparkling effect. Spangleys can
be produced in any shape or colour and are a simple yet effective
way to highlight different elements of a poster.Please contact your
JCDecaux Innovate team for an exact rate.
COPYRIGHT: This material is protected by copyright.
Type: Special Build
Product Description: An extra dimension that adds instant impact
to a large format campaign. Special Builds are very versatile and
range from 3D objects and cut out shapes to different materials
such as vinyl, wood, foil, plastic, denim etc. Perfect for enhancing
brand recall. Please contact your JCDecaux Innovate team for an
exact rate.
COPYRIGHT: This material is protected by copyright.
Type: Special Lighting
Product Description: Illuminate creative with a variety of lighting
effects. Create patterns of movement, spotlight, twinkling or halo
effects. Please contact your JCDecaux Innovate team for an exact
rate.
COPYRIGHT: This material is protected by copyright.
Type: Ultra-Violet
Product Description: Special ultra-violet ink, varnishes and
floodlights can be used to create a dynamic night-time poster that
literally glows in the dark. During the day, these effects are invisible,
but at night they can enhance the impact of the poster's image by
making parts of it glow with unmistakable UV light. Please contact
your JCDecaux Innovate team for an exact rate.
COPYRIGHT: This material is protected by copyright.
If you are interested in any of the above please contact your
Account Manager:
Dublin - (01) 295 8170 Belfast - 028 9062 4606