Latest News

Wed 10th May 2017

Insight of the Month – May 2017

Outdoor proves a popular medium to reach Summer Staycationers    Staycations have become increasingly popular in recent years with some Irish consumers dreaming of the Cliffs of Moher rather than the Costa del Sol. According to the latest figures from …

Fri 5th May 2017

All hail mytaxi for March’s Campaign of the Month

mytaxi have won March’s Campaign of the Month with a clever, multi-format outdoor campaign to promote the taxi app’s new rebrand. The campaign is a classic representation of the expression “simple yet effective”, with the creative featuring short, typically Irish …

Wed 19th April 2017

Luas energized by Lucozade Zero Original

Lucozade have launched their new Lucozade Zero Original brand with a vibrant, multi-format outdoor campaign. Samples of the reduced sugar drinks were offered to Luas commuters across various stops along both the red and green lines last week. In addition, …

Tue 4th April 2017

Lego Batman Movie to the rescue for February’s Campaign of the Month

Warner Bros. have won February’s Campaign of the Month with a bright, eye catching multi-format outdoor campaign for the Lego Batman movie. The campaign incorporated a standout 240 Sheet which was further enhanced with special illuminated laser eyes and 2D …

Tue 14th March 2017

Just Eat win January’s Campaign of the Month

Just Eat have won January’s Campaign of the Month with their striking and tasty looking (if we do say so ourselves) multi-format campaign. The brand’s mission of ‘making food discovery exciting for everyone’ is really well reflected through the dynamic …

Thu 9th March 2017

Luas Red Line gets stuffed with Chicago Town Pizza

Dr.Oetker brand Chicago Town ran a tongue-in-cheek “#getstuffed” campaign this cycle on the Luas Red Line. The campaign creative featured various slogans aimed at their target audience such as “tell the lads to get stuffed” and “tell your girlfriend to …

Mon 20th February 2017

JCDecaux Innovate Kick Off 2017

JCDecaux Innovate is consistently pushing the boundaries of advertising in Out Of Home Media. In terms of Innovate, 2017 got off to a flying start with a strong selection of campaigns taking place between cycles 1 – 4 so far …

Wed 8th February 2017

Carlsberg don’t do Campaign of the Month but if they did…

Carlsberg have won December’s Campaign of the Month with a standout Christmas campaign.  The creative for this large format campaign exemplified best practice on out of home with a classy product shot and a simple yet effective tagline in a …

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